Mad About Bulgarian Yogurt

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And not the “Mad About You” type of “Mad About.”

This story by Bulgarian news source news.bg is a bit choppy on the English. What I’ve gathered is that Japanese and Korean businessmen are nervous about Bulgarian yogurt entering their respective markets. Bulgarian yogurt from Meiji Dairies Corp. has taken the largest share of the Japanese market at 39%.

Ready for the classic line?

“Korean businessmen Kang Choy and Cho Choy expressed their concern Bulgarian Yogurt will become #1 in Korea.”

Yeah, because God forbid that a foreign company succeed in the Korean market.

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1 thought on “Mad About Bulgarian Yogurt”

  1. didn’t realize being concerned about foreign competition could be construed as petty or xenephobic. i would think it would be a pretty natural reaction for any business facing real competition.

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