The Seoul Magazine article I wrote about Bizarre Foods is now online. Go to page 49.
(SEOUL Magazine, May 2009)
The Seoul Magazine article I wrote about Bizarre Foods is now online. Go to page 49.
(SEOUL Magazine, May 2009)

“30 분 다큐” (30-minute Docu) featured Eun Jeong and me, along with bloggers Fatman Seoul, Seoul Eats, Roboseyo, and Kiss My Kimchi, about the promotion of Korean food abroad.
Catch it Monday evening at 8:30 on KBS2.
This is a show everyone needs to listen to. It tells the stories of three expats who died under mysterious circumstances and whose deaths have not been solved. The stories their loved ones tell paint pictures of anguish, incompetence, corruption and hope.
Korea likes to paint itself as a safe country, but remember that in Korea, image is everything. Many crimes go unreported, and the police, government and even the foreign embassies have shown uncommon indifference, even when it violates their own rules and regulations.
Included in the conversation is methods and information for you to protect yourself and to participate in making Korea a truly safe place and to make the lazy and corrupt in authority accountable.
Here is a quick sample of David Blower’s story, told by his sister Diane, regarding the end of the struggle to return his remains to England.

My brother Ben has written his first of what will hopefully be many articles in publications. This one is on ceviche. I’ve transposed the article with images for easier reading. Here is the PDF, if you want it.
I have a small obsession with turning everything I can get my hands on into ceviche. To me, something great can happen with the simple cooking process of marinating in citrus juice. I have tried everything from creamy-style cobia with horseradish to scallops with grapefruit and even mushrooms with orange and lemon juice. There’s no stopping once you start. Just a little know-how, and you’re well on your way.
I guess my ceviche fetish was natural. Having grown up on the Gulf of Mexico, my family and I ate fish for every meal, sometimes even for snacks. In 2003, I was on vacation in Mexico, and my brother-in-law and I wandered off the beaten path. We stumbled across a small grass hut about 20 feet or so off the beach. There was a gentleman taking snapper he had just caught not even an hour before and tossing it with fresh squeeze of lime, cilantro, spicy chili and fresh tomatoes. Needless to say, from that experience, I couldn’t look back.
Now, ceviche is a cooking process, but you’re simply marinating in citrus juice. Think of it as a process similar to pickling. The acid does not actually cook the ingredient, so when using fish, make sure it’s the freshest available. It’s probably best if it’s still swimming. I find that most fish, like snapper, tilapia, corvine (sea bass) and salmon are best for marinating right before serving. Others, like cobia and swordfish, need a little more time to marinate. The origins of the word likely come from the word “escabeche,” which is Spanish for marinade. Ceviche, the process itself, is likely to have originated in Peru. The typical garnish in Peru for a ceviche will be a cancha (tossed kernels of maize) or slices of sweet potato. In Ecuador, you’ll see it served with popcorn, which is my favorite garnish. In Mexico, ceviche is usually served with tomatoes. In addition to being found in South and Central America, ceviche can be ordered in the Philippines. Filipinos call the dish “kinilaw,” and it’s very similar to Latin American styles.
Currently at Eclipse di Luna, I offer a salmon ceviche with lime, mint, cucumber, avocado, crispy yucca and sea salt. I chose salmon because it’s a healthy, versatile fish, and I can eat it any way it’s prepared. My garnishes and condiments are nowhere near traditional, but they compliment the salmon very well. When I’m composing a dish, I usually like to play with familiar flavors I know work well together. After all, cooking is supposed to be fun. I use lime juice as the citrus that cooks the salmon. The cucumber adds a cool freshness. The avocado adds richness, and the yucca serves as a crispy garnish.
Ben McPherson is the executive chef at Eclipse di Luna. 764 Miami Circle. 404-846-0449. www.eclipsediluna.com.
SALMON CEVICHE (Serves 4)
Ingredients
1 pound salmon, fresh (preferably wild caught Alaskan salmon)
2 limes
6 mint leaves
1 cucumber
1 avocado
1 yucca root
Sea Salt (preferably Maldon)
Oil for frying (preheated to 350 degrees F)
Instructions
Using a vegetable peeler, peel the yucca as you would a carrot. Using a mandolin or a slicer, slice the yucca lengthwise into 1/8-inch strips. Rinse sliced yucca in cold water, and pat dry with a towel. Using a couple of strips at a time, fry the yucca in the preheated oil until crispy (about 1 minute)
Place yucca on a towel to drain, sprinkle with sea salt and set aside.
Slice cucumber 1/8-inch thick using a knife or mandolin. Place in a container until ready to use. Dice salmon into 1/2-inch thick squares, and keep refrigerated until ready to use. Squeeze lime into a blender with the mint. Puree until smooth.
When ready, toss the salmon with the lime mint puree and a pinch of sea salt. Place 6 slices of cucumber on a chilled plate in a circle overlapping each other. Place a fourth of the salmon mixture on top. Cut avocado in half, core and remove the pulp from the skin with a spoon. Slice avocado lengthwise. Place this atop the salmon mixture. Garnish with the yucca and a little more sea salt.
Serve immediately.
Chef Ben McPherson (my brother) was just mentioned in the leisure guide Gayot, under Atlanta restaurant news:
Ben McPherson has taken over the reins at the Miami Circle Eclipse di Luna, known for its Spanish-themed small plates, wine selection and music. He promises to have a revised menu installed in short order. His joining Eclipse di Luna makes this the first chef change in that establishment in a long time. Eclipse di Luna, Miami Circle Design District, 764 Miami Cir., Atlanta, GA 30324, 404-846-0449.
Just a note that my brother, Chef Ben McPherson, recently was mentioned in Richard Blaise’s blog (Finalist on “Top Chef: Chicago“) as one of the guys who helped him put together a major dinner in South Carolina.
I asked if you could guess which celebrity chef was in Korea. One of you guessed correctly.
For a couple of weeks, Eun Jeong, a few valuable friends and I have been helping the production of “Bizarre Foods with Andrew Zimmern” set up locations, food suggestions, research and on-air guides for their shoot in Korea. Eun Jeong herself, along with our friends Eun-hak and Daniel (Seoul Eats) got to be on the show eating “bizarre foods” (what we usually call “lunch”).
We can’t give away what’s going to be on the show yet, but I can say right now that it promises to be the best food show about Korea, even better than the Korea shows done by “The Thirsty Traveler” (“So, This is Soju“) and “Anthony Bourdain No Reservations.” Now, I think both those shows did well, so this is saying a lot.
The episode comes out on the Travel Channel sometime between December and February.
NOTE: For a comprehensive look at the episode, including behind-the-scenes stories, photos, restaurants and info about the foods, click here.
We talk to Jean-Francois Marcoux in this week’s SeoulPodcast. He was here during the IMF crisis and the even crazier days of the Korean EFL industry. We also discuss the following:
We are taking a break during August to recharge our batteries. We already have shows booked and ready starting in September.
Matt Gross, the Frugal Traveler, published an article about food in Seoul in The New York Times, along with some video. Daniel Gray of Seoul Eats is prominently featured. WOO HOO!
Oh, and ZenKimchi gets a blurb, too.