by ZenKimchi | Jan 1, 2012 | Commentary, Featured
I just finished my monthly column for Korea.kr on a similar theme, and I’ll state here what I said in the column. We’ll mark 2011 as the turning point when Korean food started hitting the mainstream. More print, pixels, and airwaves were spent talking... by ZenKimchi | Dec 6, 2011 | Globalization, Korean Food Globalization, WTF
Okay, so now we’re seeing what the government’s spending spree to K-pop producers’ pockets is producing. Brace yourselves. I present the Wondergirls with “K-Food Party.” Kinda feels like a 1980s ABC Saturday morning PSA, right? I also...
by ZenKimchi | Oct 16, 2011 | Commentary, Top Posts, Top Posts - Winter
People who opinionate loud and often tend to have the least informed opinions. Take this fake vitriol at National Review Online based on a menu printed in USA Today. It’s the menu of a state dinner with South Korea’s president Lee Myung-bak. The White...
by ZenKimchi | Oct 11, 2011 | Korean Food Globalization, Video
This video has been picking up steam. It’s an ad campaign by Mr. Pizza under the guise of Gumshoe Pictures. I have a feeling that the American offices came up with this one. With all the push to market Korean food overseas, I think this campaign gets it....
by ZenKimchi | Oct 3, 2011 | Korean Food Globalization, Newsletter
Anyone who has been in Korea for a while notices that rules and laws tend to be suggestions. For the longtimers, we have a love-hate attitude towards this. Yes, the taxi may run the red light, but doing so gets you to your destination faster. Things get done quickly...
by ZenKimchi | Sep 21, 2011 | Commentary, Top Posts, Top Posts - Winter
This enlightening comment popped up on one of our posts. Please, stop reviewing junk food in your blogs, if you want to pretend to be food critics or foodies! Especially this kind of disgusting, unhealthy processed food… It simply shows that your taste buds and...